Personal Information Collection
When you visit the Site, certain details about your device are automatically collected, such as information related to your web browser, IP address, time zone, and specific cookies installed on your device. Additionally, as you browse the Site, details about the individual web pages or products you view, the referring websites or search terms, and your interactions with the Site are collected. This information, collected automatically, is referred to as “Device Information.”
We gather Device Information through various technologies:
- “Cookies”: Data files placed on your device or computer, often including an anonymous unique identifier. For more information on cookies and how to disable them, visit AllAboutCookies.
- “Log files”: Track actions on the Site, collecting data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
- “Web beacons”, “tags”, and “pixels”: Electronic files used to record information about your browsing activity on the Site.
Furthermore, when you make a purchase or attempt to do so through the Site, specific information is collected, including your name, billing address, shipping address, payment information (such as credit card numbers, PayPal, etc.), email address, and phone number. This information is termed “Order Information.”
Use of Personal Information
The Order Information collected is primarily used to fulfill orders placed through the Site, including processing payment information, arranging shipment, and providing invoices or order confirmations. Additionally, this Order Information is utilized to:
- Communicate with you
- Screen orders for potential risk or fraud
- Provide information or advertising about our products or services, in line with your preferences
The Device Information collected aids in screening for potential risk and fraud, particularly using your IP address. It is also used more broadly to enhance and optimize our Site—for instance, by generating analytics on customer browsing behavior and interaction with the Site and assessing the success of marketing and advertising campaigns.
Sharing Your Personal Information
We share your Personal Information with third parties to help us utilize your Personal Information, as described above. For instance:
- Additionally, we utilize Facebook and Shopify's Conversions API, sharing data directly from Shopify’s servers to Facebook.
We may also share your Personal Information to comply with applicable laws and regulations, respond to legal requests, or protect our rights.
Your Personal Information is used, as described above, to provide targeted advertisements or marketing communications that we believe may interest you. For more information on how targeted advertising works, visit the Network Advertising Initiative’s (“NAI”) educational page here.
You can opt out of targeted advertising using the links below:
- Facebook Ad Settings
- Google Ad Settings
- Bing Ad Settings
- Additionally, you can opt out of some services via the Digital Advertising Alliance’s opt-out portal here.
Do Not Track
Our Site's data collection and use practices are not altered when we detect a Do Not Track signal from your browser.
For European residents, you have the right to access the personal information we hold about you and request correction, updates, or deletion of your personal information. To exercise this right, please contact us via the information below.
If you are a European resident, note that we process your information to fulfill contracts (such as orders through the Site) or pursue our legitimate business interests. Also, your information may be transferred outside of Europe, including to Canada and the United States.
Order Information is maintained for our records unless requested to be deleted after placing an order through the Site.
For more information about our privacy practices, questions, or complaints, contact us via e‑mail at firstname.lastname@example.org or by mail using the details below:
[Re: Privacy Compliance Officer]